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design companies visits and architecture sites in Italy for architects, interior designers and design professionals|info@architectours.it

Visiting Valcucine and Rexa Design with Claudia Silvestre

This week we had the pleasure to guide architect Claudia Silvestre, founder of Formus, into the inspiring world of two of the Italian design brands that partner with us: Valcucine and Rexa Design.

Formus (movelaria + arte) is a “concept showroom” in Balneário Camboriú in Brasil, an artistic space, a place to meet. With creative spirit, culture of excellence, appreciation for the quality and the experience of beauty, they build their day to day. Their main purpose is to inspire the connection between people and their homes. 

There is no better place than Valcucine that can satisfy her need to be inspired, her need to deeply understand and experience beauty. During our 4 hours visit we had the honor to meet Mr. Gabriele Centazzo, the Valcucine founder that hosted us in his studio/office to share some glimpses of his philosophy. He talked about observation, environment, freedom, ergonomics and his shy charm completely involved us.

Gabriele Centazzo’s office

Than we had the pleasure to be guided through Valcucine by Massimo Peloso, one of the trainers, the senior one. His knowledge and empathy exited us visiting the garden, the factory, the arte workshop, the laboratory, the showroom and the Accademia.

Massimo Peloso explaining the qualities of the Valcucine materials

Talking about materials and touch

In the Valcucine’s garden

After a quick lunch in the Valcucine restaurant where they host dealers, partners and guests, we headed to Rexa Design.

Rexa Design is an emerging bathroom brand immersed in nature in the countryside near Pordenone. It is here that Rexa Design has found the ideal environment to develop their core design principles: abstraction, ergonomics, flexibility, geometry, intimacy and resilience; and translate their creative ideas into a specialized line of innovative bathroom furniture and sanitary ware.

Rexa Design factory

Roberto Pusiol, the Export Sales Manager, explained us all the manufacturing process of a their products, from the logistic of the warehouse to the smoothing of the tubs.

Working on Corian

Exploring Rexa Design showroom

 

A special thank to Dayana and Fabiana, our brand ambassadors in Brasil!!!
More info about Formus here

By |2018-07-09T07:32:45+00:00April 28th, 2018|

About the Author:

After thirteen years as Communications Manager for Valcucine, as well as a two-year stint at Driade, I felt the need to launch something fresh and original in the design and architecture world. A showroom, a trade fair or an advertisement are not enough to understand a brand, its underlying philosophies, and how it undergoes its product development, so I wanted to create a new way of connecting architects and interior designers with top design companies. Here I write news about architecture, interior design, industrial design, cultural heritage and our design and architecture tours.
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