Another stage of our London Design and Architecture Educational Tour 2018 is the London Design Fair at the Old Truman Brewery in Shoreditch.
Saturday 23rd we are going to experience a guided tour, with a welcome speech by Italian Trade Agency Director Roberto Luongo, of one the key trade events during the annual Design Festival: the London Design Fair.
Located in the creative heart of East London, the London Design Fair is a four-day industry event that brings together 550 exhibitors from 36 countries, including; independent designers, established brands, international country pavilions, features and exhibitions. In particular, the Italian Trade Agency in London organises the 4th official participation to the London Design Fair, with a project called Design in South Italy. The pavilion is designed and curated to show selected products from each participant as part of a shared exhibition, capturing the creativity and design sensibilities of four southern Italian regions: Basilicata, Calabria, Campania, Apulia and Sicily.
The initiative is part of the “Piano Export Sud II“ a project designed to support and enable companies from these regions to express their full potential for creativity and excellence whilst connecting with a global design market in London.
Not only Italy of course at London Design Fair! London Design Fair 2018 will be a truly global affair, with the strongest presence of international exhibitors to date. From Denmark to Dubai and Sweden to South Korea, the Fair promises to be a melting pot of design from a wide range of cultures.
Twelve country pavilions and one very special guest country—Japan—will exhibit an impressive array of products, alongside a smart international line-up of independent designers and brands. Moreover, London Design Fair welcomes the return of Envisions with ‘Wood in Progress’ and the Material of the Year: Plastic. These two feature exhibitions aim to provoke audiences, sparking conversation and encouraging new ways of thinking about design at the present time.
Date: 20-23 September 2018
Location: Old Truman Brewery, 26 Hanbury Street, London, E1 6QR, UK
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